About Us


Two families with roots running deep in Texas history began their stories in the mid 1860s. the Velas: originated straight from the Laguna Seca Ranch deep in the southern part of the state. They were known for bringing the first citrus fruit trees to the Rio Grande valley. The Smiths: the wife of a civil war physician saved up the money her husband sent back home to her, in order to buy a portion of land to create a life of their own on. The exact land, (all 33 acres) that she purchased has been in the family for more than 100 years and is now the homestead of the Vela Family, backing straight up to the Guadalupe River. It is also the central location of manufacturing, packaging, and production for all things Vela Farms! From this fertile ground on the farm come the produce that make our all-natural gourmet products. To jams, jellies, and marmalades to seasonings, salts and marinades, we have a wide variety of products to enjoy. Our selection of products can be sweet or spicy, but always full of the good stuff fresh from the farm. There are never artificial preservatives, colors or flavors added.


Mark and Sara’s farm started as a small garden. Sara enjoyed canning and preserving the excess for her family to enjoy during the winter months. Every spring the family would double the size of the garden. They went from buying seeds in package to buying in bulk from the feed store. Hence, the garden turning into what is now a 3acre vegetable farm. 


In the spring of 2014, she and Mark entered the HEB’s Quest for Texas Best Contest. At the last minute, she changed her flavor choice to include her unique Texas Sweet Tea Jelly. This happened to be a great decision, that was the flavor that caught HEB’s attention. Later that summer, Sara was asked to present her product in the finals in a “shark tank” like presentation. Out of 650 entries across the state of Texas, Vela Farms won 3rdplace and was awarded $10,000. 


With the support and encouragement from HEB, Vela Farms currently has 9 flavors (including several seasonal flavors) in over 250 stores in Texas. in 2015, Vela Farms also took a leap of faith and opened up a brick and mortar storefront filled with our artisan made, small batch gourmet products with an attached restaurant in downtown Victoria, Texas right across from the city square.